The slip

The slip for my magazine was a concept inspired by the Moleskine packaging. Particularly the pastels selection, within their wrapping is a ring of card that wraps the three separate books up and holds them in place. It contains varying different bits of information that are all relevant to the product within, these include a barcode, product specifications, branding and promotional content. Of course my magazine doesn't need the majority of these elements on it, but this concept is still a great little asset that can be a decorative feature, keep all the elements together and provide small bits of information that aren’t present on the front cover; which is very minimalistic. 

The colour variants for this small piece were absolutely endless as I had picked a versatile cover design with a white background. I must note that my booklet is swaying to a largely female audience at the moment and I don't want to completely deter males by placing particularly feminine colours on the front of the booklet. Greens and yellows are particularly gender neutral and play a large part in making up the theme throughout my booklet. Therefore I decided that these were most suitable. 

I had the problem of the slip covering up a large proportion of the title underneath, and as this is a magazine, I want that element to be eye-catching and bold on the shelf so people are inclined to pick it up. Although it would be difficult to execute perfectly I liked the idea of matching up the text on the slip to that of the title as a sort-of overlay which would look more effective with a slightly lighter and different variation of the actual title cover. 

As usual I chose my Futara Medium font. I must reiterate that I am so grateful that I went with this typeface in the end with it’s universal outputs and ability to make anything look professional.